Deanne Roberts Wiki
Deanne Roberts is an American journalist from Tallahassee, Florida currently working as a Traffic Anchor and News Reporter for WFLA-TV.
Deanne Roberts Biography
Deanne Roberts is a Florida girl who’s excited to call Charleston her new home. Deanne was born and raised in Tallahassee, Florida, and recently graduated with a degree in Broadcast News from the University of South Florida in Tampa, Florida. Go Bulls!
During her time at USF, Deanne made her first on-air appearance at the age of 19 while interning at WCTV Eyewitness News in Tallahassee. Deanne also interned at Tampa Bay’s news leader, Fox 13 News, and reported and anchored USF’s student-run show, Florida Focus.
If Deanne wasn’t in a news station or chasing stories on campus, she was either running track, being president of her greek organization, volunteering in a student organization, or being a dog mom to her little Yorkie, King. Deanne is a proud alumnus of the USF Women’s Track and Field Team.
Have you noticed a lot of pink, green, and pearls in her outfits? Deanne is also a proud member of Alpha Kappa Alpha Sorority, Incorporated, where she served as President of the Zeta Upsilon Chapter at USF for two years. When Deanne isn’t chasing the biggest stories for News 2, she’s around town enjoying Charleston’s rich history, beautiful sites, and chowing down on some Lowcountry cuisine.
Deanne Roberts WCBD-TV
WCBD-TV is a dual NBC/CW+-affiliated television station licensed to Charleston, South Carolina, United States, and serving the Lowcountry area.
It broadcasts a high definition digital signal on UHF channel 50 (or virtual channel 2 via PSIP) from a transmitter in Awendaw, South Carolina. Owned by the Nexstar Media Group, WCBD has studios on West Coleman Boulevard (U.S. 701 Bus/U.S. 17 Bus/SC 703) in Mount Pleasant. The station is carried on cable channel 3 in most parts of the market.
The station signed on the air as WUSN-TV on September 25, 1954. The station was originally owned by Drayton Hastie. It aired an analog signal on VHF channel 2 and was originally an NBC affiliate with a secondary ABC affiliation. Hastie sold the station to Reeves Telecom in 1960.
It shared ABC programming with WCSC-TV until 1962 when WCIV signed-on and took the NBC affiliation. WUSN then became a full-time ABC affiliate. During the late-1950s, it was also briefly affiliated with the NTA Film Network. In 1971, Reeves then sold Channel 2 to State Telecasting Company.
On November 8, 1971, the station adopted its current call letters, WCBD standing for Charleston, Berkeley, and Dorchester counties (the three counties in the Charleston metropolitan area). Former owner Media General bought the station from State Telecasting in 1983.
It remained the market’s ABC affiliate until August 19, 1996, when it swapped affiliations with WCIV and became an NBC affiliate once again. This was a result of an affiliation deal between ABC and WCIV’s owner at the time, Allbritton Communications.
On January 27, 2016, Media General announced that it had entered into a definitive agreement to be acquired by Nexstar Broadcasting Group for $4.6 billion. The combined company will be called Nexstar Media Group and own 171 stations (including WCBD-TV). The deal was completed on January 17, 2017.
Deanne Roberts WCBD-DT2
WCBD-DT2 is the CW-affiliated second digital subchannel of WCBD-TV, broadcasting in 720p high definition on UHF channel 50.2 (or virtual channel 2.2 via PSIP).
WCBD-DT2 is branded on-air as Lowcountry CW 14 based on its standard definition cable channel position on the main local provider, Comcast Xfinity (which also carries the subchannel in high definition on digital channel 1014), along with DirecTV. The subchannel is also carried on WOW! channel 12 and Dish Network channel 50.
WCBD launched its second digital subchannel on September 18, 2006, to be Charleston’s affiliate of The CW, which was made up of the newly-merged UPN and WB networks.
It took the channel 14 slot previously held by its cable-only WB predecessor, which effectively dissolved all operations entirely with the launch of WCBD-DT2.
The previous history of The WB in Charleston saw that network being carried exclusively on cable through “WBLN”, an affiliate of The WB’s smaller-market The WB 100+ Station Group and run by Coastal Media & Broadcasting and Cox Communications from September 21, 1998, until the network’s end in September 2006 and was located on channel 14 on most cable systems.
Before WBLN’s launch, the network originated on both WGN’s national feed and WCTP (the current-day WCIV) in January 1995, which changed their calls to WBNU to fit their new affiliation.
In January 1997, WBNU signed an affiliation agreement with UPN and changed their calls to WMMP after a change in ownership, staying with that network until September 2006 when they affiliated with MyNetworkTV; the short gap in 1997 saw viewers receive WB programming only from Superstation WGN before WBLN and the WB 100+ system launched.
In 2013, WCBD-DT2 began broadcasting in 720p high definition, in line with The CW’s request for its subchannel-only affiliates to carry the network in HD wherever technically possible.
Deanne Roberts Age
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Deanne Roberts Family
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Deanne Roberts Husband
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Deanne Roberts Children
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Deanne Roberts Height
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Deanne Roberts Salary Range
She earns an estimated salary of between $5k-$10k.
Deanne Roberts Net Worth Range
She has an estimated net worth of between $100k-$200k.
WCBD-DT2 Analog-to-digital conversion
WCBD-TV shut down its analog signal, over VHF channel 2, on June 12, 2009, as part of the federally mandated transition from analog to digital television.
The station’s digital signal remained on its pre-transition UHF channel 50, using PSIP to display WCBD-TV’s virtual channel as 2 on digital television receivers.
Syndicated programming on WCBD includes Jeopardy!, Wheel of Fortune, The Doctors, and The Wendy Williams Show.
Though most of WCBD-DT2’s schedule is taken up by the default CW Plus schedule, Sunday mornings feature the locally originated outdoors programs Santee Cooper Sportsman with Kevin Davis and SC Outdoors, along with local church services.
WCBD spent most of the 1970s and 1980s in the last place until Media General bought the station in 1983. Since then, it has been a solid runner-up to longtime leader WCSC. WCBD offers more than 30 hours of news per week.
Each newscast focus on WCBD’s signature elements that have become a staple in the Lowcountry: “Storm Team 2,” “CrimeTracker,” “Count on 2 Medical Report,” “Count on 2 School Report,” “Count on 2 Sports,” “Drive Time Traffic” and “Reality Check.”
WCBD airs a newscast Saturday nights at 7 but, unlike WCSC and WCIV, does not offer a broadcast at the same time on weeknights. The first HD telecast was on July 29, 2012, making it the last Lowcountry station to go HD. WCBD started a weekend morning newscast that airs on Saturday and Sunday at 9:00 a.m.
In addition to its main studios, WCBD also operates a bureau located on Assembly Street/SC 48 covering the Capitol in Columbia, an operation shared by its sister Nexstar stations in and around the state.
WCBD-DT2 has one original newscast produced by WCBD: WCBD News 2 at 10 pm on The CW on weeknights. Previously, it carried a repeat of the 6 p.m. edition.
A Life of Inspirational Leadership 1952-2012
ChappellRoberts was built on the strongest of foundations. The values and core beliefs by which Deanne Roberts lived her life are inextricably linked to this agency.
Her influence and example can be felt in every aspect of our business – how we treat our clients, the work we produce, the way we feel about our industry, our engagement in the community, and even who we hire. Thankfully, Deanne’s principles have become part of our agency DNA.
In reflecting on her career, those of us fortunate enough to have worked with Deanne realize how much other people also wanted to work with her, hear from her, and learn from her. That’s why we’ve created a resource to share some of Deanne’s knowledge, passion, insights, and experiences.
Take a look around—on these pages you’ll find words of wisdom, see leadership in action, and understand what it means to build a business and career based on honesty, integrity, and sheer tenacity. We hope you’ll be inspired by Deanne’s legacy to make a bigger commitment to your own business, your community, and your passion.